Go All 1N Podcast

Core Values: Setting the Tone

Go All 1N Podcast Episode 63

Core Values: Setting the Tone

This episode centers around the fundamental importance of core values in shaping our identities and guiding our actions. Jake and Braxston explore methods for identifying these values, share personal anecdotes, and discuss how to ensure values are lived out in both personal and professional contexts.

• The journey to uncover core values involves deep reflection and detailed exercises 
• Personal core values should align with actions to create authenticity 
• Professional environments often struggle with valuing the core principles they claim to uphold 
• Values must be embraced by leadership to instill a genuine culture 
• It’s essential to cultivate relationships that respect and support your values 
• Evolving core values is a natural part of life and personal growth 

If you're ready to explore your core values and take action, reach out for guidance and join the conversation.

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Speaker 1:

Welcome back to the Go All In podcast. I'm your host, jake Fine, and we're back with another episode. First, before we get into this, I just want to start by saying thank you to all of you. You know, with all overwhelming response that we've gotten from the rebrand introduction of Braxton. The support and feedback has been amazing and we've started a group too because, like we mentioned in the first episode, about 75 hard, how many people, how many members we have so far it's over what is it?

Speaker 1:

so it's growing. It's basically a accountability group that you know we're getting everybody in and yeah it's, it's been overwhelming and it's just awesome to see the growth of this and um, yeah, I just wanted to say that, but this is episode two.

Speaker 2:

Co-host braxton cave with me and jackie behind the scenes we're what a week out yes I'm hoping we can get to 100 yes, we are we can get to 100 by the kickoff and it'd be a great start.

Speaker 1:

I think so We've worked the kinks out.

Speaker 4:

We've had people joining every day since we posted it, and I'm sure you guys get notifications when someone does right.

Speaker 1:

Yeah, because you guys are going to okay it. I can't be the only one that does it. Okay, because I feel like going to okay it.

Speaker 4:

I can't be the only one that does it.

Speaker 1:

Okay, I'll do, because I feel like when I see I have to do it right away, that's like my reaction.

Speaker 2:

I try to do the same.

Speaker 1:

So, but yeah, it's. I'm stoked this year is going to be starting off the right foot, but other than that, before we dig in, how's everybody?

Speaker 4:

You guys good.

Speaker 3:

Yeah, all right that before we dig in. How's everybody, you guys?

Speaker 1:

good, yeah, all right, doing good now yeah holidays are slowly getting out of here getting there.

Speaker 2:

Yeah, so we had uh, as you know, we had my, my in-laws in town, um half from dallas, half half from nashville, and so all of them staying with us, so we had a full house, lots of kids, chaos it's kind of what the holidays are all about, so it was good, but man, it feels good to have our house back. Natalie and I took down all the Christmas decorations this morning.

Speaker 1:

I can't do that. I thought about it, I got to write it out. I got to write it out for the remaining of the year.

Speaker 2:

Usually I do it the day after oh we're like man we're moving on.

Speaker 1:

But the only reason, the only reason we do that is because it, it, it. I feel like it gives the house more warmth and comfort.

Speaker 2:

Yeah, oh, I don't know, man, I love like the modern yeah St. Things are clean, straight lines. I don't know, that's just, that's just me. But yeah, we took all the stuff down this morning and natalie was like man, like our house looks empty.

Speaker 4:

I love it, minus all the toys that are just scattered everywhere I just picture like the griswolds christmas there was a reel I saw the other day and it was everyone taking down their christmas and I forget what movie it was. They were like we have so much room and they're like we could do this and like jumping around in it, and it was pretty funny.

Speaker 2:

Here's a confession for you Never seen any of the National Lampoon movies ever.

Speaker 4:

You just broke Jake's heart.

Speaker 1:

All right, we're going to end the episode right here. Wow, never.

Speaker 4:

How many times do we watch Christmas Vacation starting after Thanksgiving?

Speaker 1:

It's right after Thanksgiving, man, it's on that and Christmas Story Yep, that's what I grew up with.

Speaker 2:

I mean when it's on. I've seen five-minute clips here and there.

Speaker 1:

Never sat down and watched from beginning to end. The more you watch it, it's like man, man, this movie's not very long. It's not a long movie, I mean, it's quick like they get through the plot real quick yeah, you know, but a christmas story.

Speaker 2:

I've watched that about 400 times there we go he got andrew on that.

Speaker 1:

That's his favorite now yeah, my mom hates it and you know now they do the 24-hour plane all the time now and that's the one thing she hated. You know she didn't really say anything when I was a kid, but until now she's like you know. Now they do the 24 hour plane all the time now and that's the one thing she hated. You know she didn't really say anything when I was a kid, but until now she's like. You know I hate this movie and she's like I can't stand it. It's annoying and, um, she's like the only reason I just put up with it, cause you were a kid and that was your favorite movie and you, man, it's just a classic, you know. Even that second one is oh yeah, it was it came out a couple years ago.

Speaker 1:

Yeah, it's decent. They have all the original characters in it, except obviously, the father who passed.

Speaker 2:

Yeah, and the mom yeah, and the mom so the sequels are never as good never no, but now, man, you gotta watch it.

Speaker 1:

Just go watch national limpoons one time. Chevy chase is just like is the man I know. I got a good buddy who he's.

Speaker 2:

He's all about it and it breaks his heart every year when I talk about not watching it.

Speaker 1:

So I mean your parents never watched it.

Speaker 2:

We weren't big tv watchers growing up. So you know, it just wasn't a a tradition that we had.

Speaker 1:

So you know, a christmas story it is that's okay, he, he passes with that one, you know so, because it's just crazy to see. You know the kid all grown up well, he looks exactly the same.

Speaker 4:

Yeah, he was an elf, that's exactly.

Speaker 1:

that's right, because that's all I was going to mention, because he's an elf and I was like I'm like he is. You know, it's just crazy seeing him all grown up. But enough of the movies, it's over.

Speaker 4:

now it's football.

Speaker 1:

Yeah, that's another one Before we dive in.

Speaker 4:

We after we went to Costco I saw we went to Target today, we didn't go to Costco.

Speaker 1:

Today it's usually Costco Sunday. We saw on Instagram, was it Colin? Yes, he was mentioning I don't know if you saw this yet that there is a big, well-known quarterback in the college game right now that is going to be transferring To Notre Dame, but he didn't mention it. He just left it at that. I'm like they're waiting until after the playoffs. I looked in the comments.

Speaker 4:

I went to. Texas I was like Archie or viewers.

Speaker 1:

She mentioned them too.

Speaker 4:

And we went to the comments. That's what everybody was putting.

Speaker 2:

We'll see. I mean, I can't keep up with the transfer. Portal man, portal man, it's uh, it's a wild west. I mean it is I I love the nil stuff that's going on, that guys are getting paid and, for you know, the university's making money off of them. The transfer portal is just a tough one for me.

Speaker 1:

There's just no loyalty there, yeah that, and they need to make a little bit of stipulations on that. I feel like only one time, that's all you get to do. You're one time to do it, and that's it.

Speaker 4:

How many did? Is it Ungele? I always say his name wrong.

Speaker 1:

Five, no that's well done. You did it yeah.

Speaker 2:

Yeah, that worked out well.

Speaker 1:

Yeah, yeah, so. But yeah, that was the thing I heard today. I was like, oh, this is going to be interesting. Now we got to wait until after the playoffs is done.

Speaker 2:

But that's all right. So today's topic we're talking core values.

Speaker 1:

Yes.

Speaker 2:

You know it's um, I think a lot of people have a different definition, maybe, of what core values are. You know, to me it's it's nothing more than the core foundation of the beliefs that shape who you are and how you operate on your daily life. And I think there's obviously so many cliche words and slogans that get thrown out there of integrity, perseverance, accountability, all these things, accountability. You know, all these things. You know, I went through an exercise so I have a performance, a mental performance coach that I work with. I've been working with him for man, probably the last six or seven years, and this was an exercise that him and I went through of really deep diving into what, what are my core values, what are our family core values.

Speaker 2:

And it was not something that we did in just an hour session, it was. It probably went through two or three months of really I mean to break it down. He started me with like a list of like 250 words and he was like go through these, start highlighting like what resonates with you, what doesn't, and we kind of just chunked it down and the list got slimmer and slimmer and slimmer. And I think that was pretty meaningful for me because it gave me an opportunity to really put some serious thought into it and I was able to really break it down into who am I now and who do I want to be, what I want the standard to be for my family, for myself and, um, it was a really good lesson that I went through to get there and we'll talk through in a couple of minutes here of what what those are for me, um, but I'd love to hear your take on what is.

Speaker 1:

Does that summarize the definition of core values to you, or where would you take some of it, um, my is basically it's like an internal compass inside of you and it's pointing you towards what truly matters for you. And you know, obviously the road gets tough and it's you know it's uncertain what happens. But yeah, it's that internal compass what direction you're going to go with that. But you've nailed it on the head. Basically it's the foundation Basically, before those building blocks are on top of it. But yeah, I mean they define who you are, the core values do.

Speaker 2:

Before we get into this, I want to tell a story, a quick story. So, um, another mentor I have in my life, he he tells this story all the time. So he does a lot of speaking engagements and he goes and he talks to various companies and and he'll ask people you know who in the room has core values and personal core values. You know someone will raise their hand and he'll say what are your core values? They'll rattle off Authenticity.

Speaker 1:

They'll name these off right.

Speaker 2:

And then he says give me your cell phone. And they give him his cell phone. He said who's the closest person to you? And the guy my wife. He calls her wife. Hey, I'm sitting here with so-and-so, can you? We're talking through core values, can you tell me about? You know his five core values? And it kind of goes silent. You know they'll just make something up Nope, that wasn't one on the list. Make another one up Nope, that wasn't on the list. And then he, okay, great, talking to you. And he'll hang up and he was like who are you really? If your people who are closest to you can't rattle off what your top five core values are, then it's really not who you are.

Speaker 1:

That's very interesting and I think that's an amazing example who you are.

Speaker 2:

That's very interesting and I think that's an amazing, yeah, um example, you know. And then he kind of jokes and he says look, I wrote my five down, they're on the fridge at home. So not only do I walk by them, my wife walks by them, we live them. But like if someone were to call me, do you know, do the reverse and call my wife she'll know she's gonna know them right off top of her head. That's pretty cool way to go about it.

Speaker 1:

Man, now I'm going to do that. That's pretty dope, but I mean, obviously this is going to go. You know your personal and it's going to go. Your career-wise core values and I mean they're pretty close. So your career-wise core values, and I mean they're pretty close, but I mean I basically and I wrote this in my notes basically core values is like your North Star. They provide the clarity when you're faced with tough know, tough choices, courage, and when you need to stand alone and focus when distractions happen and, uh, try to pull you off course.

Speaker 1:

Um, there, you know, it's just not words. You know, uh, there's this essence how you live, you lead and create your legacy and um, yeah, that I'm still mind blown about this story. That was a good one because it's the truth. You know, it's like do you know what mine are? No, because I'll tell you right now. I don't have them written down. You know, and that's one thing for this year coming up, there's going to be a lot of things that I'm going to be doing different. You know, you've got me. You know the journal and, yes, and that's one thing that I'm adding to my routine, and I know for sure that is going to be extremely hard for me because it's, you know, it's. It's hard to do because it's what's going to come out of the pen when I'm going to write, you know, and but hey, it's, it's doing something different.

Speaker 2:

Right. So, yeah, I mean to me with with the journal. What this is so helpful is like I'm a big task maker, right? So you know, Andy Frisella talks about this with the power list right. You know I, every day, I'm, I'm right now, you now the things that I need to accomplish that day. Check them off.

Speaker 2:

That feels really good to me to do that, but when you have the opportunity to do the look back, this has the weekly. I'm horrible at that. Without this, I don't do a good job of that. So being able to go through the week what were my wins, what were my losses Do the reflection on that and how I can get better that's been a game changer for me because it's just not.

Speaker 2:

It's not a skill that I do. Naturally, it's knock, knock, knock, knock, knock on to the next thing and so being able to have an opportunity to do the reflection. Hey, did I live by my core values this week? Yes, yes, yes, no. How can I get better Right, and I think it's a lot of time. With anyone who's, you know, high performance, high achiever, you know you focus more on the things you don't do.

Speaker 2:

Well, versus the things you did do well, and this has been a great tool to help me focus on those things.

Speaker 1:

I'm excited because I'm glad I'm adding it in, because I know it's going to help, because you said you've had stacks right.

Speaker 2:

Yeah.

Speaker 1:

I mean.

Speaker 2:

I've been doing this, I've been using this journal since 2017. And so you know I do the, I write, you know the quarter and the year, and then I have a stack of them, man, like probably this high, and that way you know I can, I can go back and look at you know, whether I'm I'm going through pictures in my phone of you know the way my body looked at that time, I can always have an opportunity, whether through my phone app or in the book, to go back and see like, what was I doing, what was I focused on, what kind of material was I writing down, just to see what phase of the journey I was in at that time. And a lot of times, like I said, we accomplish things, we move on so fast that we forget some of the things that helped us get there, and so just having tools like this is very helpful to keep us in track.

Speaker 1:

Yeah, my memory's terrible too, so that's also going to help with that.

Speaker 1:

So, but I mean, because andy's said he has his stacks and you know just doing his tasks for the day and how many days he's won, how many days he's lost, you know, it's just once it comes routine, it's just it.

Speaker 1:

You're going to go and look back and like, ok, this, this actually does work, so, but, like I said, when I start doing this it's, it's going to be really difficult for me because you know it's like I don't know what's going to come out of this thing, out of it, you know so, but that's the thing that you know. I've been blessed to have you and you give me that and to get the ball rolling on it. You know I'm pretty stoked for this year to come and where this podcast goes, where everything, where everything branches off and you know the community we're growing and um, but yeah, we're, I'm ready, man, it's just core values. That's basically the foundation that we're that you start off with. You got to figure that out and I know, after this episode's filmed, I'm going to be doing that, I'm going to write mine down and but I'll do that.

Speaker 2:

You know I'll get into what my you know my cave family core values, that once I went through that exercise and boiled those all the way down.

Speaker 1:

How many did you have? Five, five, okay.

Speaker 2:

So my five were, and I, instead of doing just one word, minor, two words, two to three depending on which one it is, but intentional effort, discipline first, accountability always, leadership by example. And my fifth one is love hard. And so once I did that exercise, I then turned it into like a core value statement and my statement is I will lead intentionally by setting a standard of excellence through discipline, accountability and love. And I think a lot of times when you're on this, you know this hard journey and you think of accountability, a lot of people forget that, that passion or that love piece of it.

Speaker 2:

Yep. Right and that to me, especially as a family core value, like love, is the center of all that. And so you know I come from a uh, an Italian family where you know love, we love passionately. You know I come from an Italian family where you know love, we love passionately.

Speaker 2:

You know and my dad tells a funny story when, when he was early on, when him and my mom had gotten married and he'd come to family events, like all the Italian uncles and brothers would be fighting and arguing and damn near like punching each other, and then two seconds later they were hugging and kissing each other on the cheek and he's like you guys are insane, right, but that's that love that there's, it's, it's so much deeper than whatever may be going on, and so that that statement's written on my whiteboard in my home office. You know, am I perfect at all these? Not even close, not even close, but it's a constant reminder of who I want to be and what are the top five things that I want to continue getting better at.

Speaker 1:

As you know, we age and grow up and take on different things like that's the core of of who I want to be nailed it seriously, I that I need to write mine down because I have no idea with mine, and you know, I'm glad. That's why this is the topic, because I'm going to learn from this as as we go to, you know, cause I'm not perfect, nobody's perfect, you know so, but yeah, yeah, it's, I'm just going to, you know, go right into here. I want to. Let's see how I can start this off.

Speaker 2:

Jump over to professional yeah.

Speaker 1:

I'll do that I was going to do, basically like the stuff I've learned from, like that's made me pivot.

Speaker 1:

Yeah, the pivotal moments I've had because I've learned from like that's made me pivot. Yeah, the pivotal moments I've had, because I've had some in the past. You know, one of them obviously is like I didn't go off to school. You know I didn't. I didn't go off to college. Um, I was around a family that you know that did RV, and my grandpa, my mom, my mom even did it and that's what I was around growing up part of my life and that's what I went into right after high school. Rv industry here is just insane and no cart. So that's basically what I went into and that was a big pivotal, you know, a pivotal moment in my life and it's pretty much built me who, the person I am today, because I've, you know, people are like, oh, you worked in rv, what'd you learn from it? You know it, when I first got in there, I was young and you're like a greenhorn. You are. If you're not keeping up with everybody, they are on you and they were don't mess with my peace.

Speaker 1:

Rate man exactly so it's, it's it. It thickened my skin and you know, being bullied, and it just pushed me to. I'm like, okay, dude, I need to step it up or else I'm not going to be here anymore. But you know, it's made me who, the person I am today. I did it for, you know, 16 and um, just seeing like the younger generation now that's coming in and I'm like, man, I was in those shoes and they're just, they can't, they can't take it, you know, and they, they just, they're like I can't put up with this, I'm done, I quit. But you know I'm not going to go into that. But that's like one of the biggest pivotal moments in my life made me who I am.

Speaker 1:

And you know another one, a huge one, was, you know, starting my protein donut business and then, right before COVID hit, you know I did well, it was taken off, it was picking up, you know, steam, and then COVID hit. It was just a smack. You know it's like I'm not going to take this, you know, any further, because I don't want to anybody coming back on me like, um, why are you doing this? During COVID, I got sick because of you, so, and so you know, I was just being safe about it, so, but that was just a big year, a couple of years for me. Covid really woke me up. You know that was during a bad time for me. I ended up in a dark place also, but you know, I pivoted from all that and it's these are the moments that I'm learning as I go with these moments in my life and it makes you the person you are. You know, I mean I know you you probably have some of your you know pivotal moments as well.

Speaker 2:

Yeah, Well, it, I mean it gets interesting when you talk core values in a, in a professional setting, because I mean it's, it's different, right, and it's. I think it's also different when you're an entrepreneur versus when you're looking at core values within a well-established company and so some of the unique things to it. There's companies all over the world that say they have core values, but they're just signs that they have on the wall, and if you're part of that or you can see the way people interact, you know that it's not real. And so you know, the company that I'm at has five core values and they were established probably eight to ten years ago, and when they first kicked off, I would say it was just that it was words on the wall and it wasn wasn't. Until you know our, at the highest level, especially at the executive level, there were people who weren't on board with what those those core values were, and once those people were then asked to leave the company because they weren't jumping on board, then it became real Like, oh man, this is, this is legit, like we're actually going to do this thing. And so you know our, our five core values at work are positive attitude, passion about winning, honesty, integrity, candor, team play with trust and caring about people. So what's interesting to that?

Speaker 2:

What I would say to you for those who are listening to this, who maybe are entrepreneurs or part of their own company the thing you have to be careful of is know that no matter what you do and how good you are, people will use those against you.

Speaker 2:

In my executive position I've had, you know, especially the caring about people one. You know, caring about people is a two-way street, and so you know, I've had it used against me where we've had to part ways with someone. Well, you just don't care, you don't live by the core values, you don't care about people. I'm like no, that's not true. Like let's talk about the full situation that's going on here, the full situation that's going on here, and so that that was that's one thing that I will tell everyone to just have a heads up on and know that, no matter what you do, you know if you're living by your core values, they'll always be used against you when it doesn't fit the way that somebody else wants it to, and so it makes it tough at certain times, but you know it's. If that's the foundation, that's where you're putting your hat on and you're going to stand by it. That's who you got to be every single day.

Speaker 2:

And eventually people come around and they're like, yeah, I probably was wrong on that situation, but at least having them sticking by them, having full buy-in from everyone, now it's just who we are. And are we perfect? No, not even close. But again, it's something that's written on the wall, it's written on cards, it's all over the place.

Speaker 2:

It's just part of our culture, of who we are, and so people live by that and, honestly, it's been a competitive advantage for us because it's been an attraction like wait, you guys really live by those, like that's a real thing. And then people become part of it and they see that, yeah, like this is, this is real, and the cool thing that's come from that is other companies have then reached out like how are you guys doing this? You know, come, come, teach us and let us know. Like, how can we get this ball rolling? So that's been a really cool thing. That stemmed from our company taking part in this journey. It started 10 years ago and we're still evolving today.

Speaker 1:

That's cool. I mean because when you said you know some people part ways because they don't, you know, agree with it, that's basically because everybody else is going to see that, like okay, they're setting the standard. And you know, you guys have a culture over there and you, basically, you guys doing that, like I said, it just it sets the standard, like okay, they are not messing around it and we need to. You know, you need to live by them and it's just. You know, first form has many core values up on the wall in their auditorium and I mean you can just see it with the people they have working there. They live by those core values. And you know, like you said, I guarantee your company does the same as well. But there's been companies that I've worked for that don't have any, you know, they don't have them posted, they're not even in the handbook. So it's like, what's this company doing? That's when you know a company has the right mindset, the right direction, that they're going. Do you have something?

Speaker 4:

I was going to say.

Speaker 4:

I think the worst thing a company can do is have core values and they don't abide by them at all right um I've seen that multiple times and it's it's very disheartening and, you know, it's nice to see when people do say you know, no, we're gonna do it this way because this is, this is our culture. Um, because it doesn't show favoritism, it doesn't show like, oh, handpicked on who gets to follow them, who doesn't. So, yeah, I've seen it really both ways. And to find a company that lives by that lives and breathes by that is that's where you want to be. That's where you want to be.

Speaker 2:

Yeah, and, like I said, we're not perfect.

Speaker 2:

I mean mistakes happen every day. Situation, every situation isn't handled perfect. But one thing that I really like to do is based off of those core values, you know, and when I'm going into a one-on-one conversation and what most people would call a difficult conversation, to me that's, that's just a conversation. It's part of being in leadership. You know, I kind of do a checks and balance, like as I go, I'm preparing, I like to go into a conversation like that, prepared. You know, am I being honest, am I going to have this conversation, be candid and not hold anything back, and am I going to do it in a caring way? If you can check those by I mean of of our core values, if you can check those boxes, it's probably going to be a pretty productive conversation and it may not go the way that you or the other person wanted to go, but as long as it's transparent, it's all put out there, you're going to accomplish at least a good conversation out of it for sure I mean, I mean your company my current one current one, I mean their core values I couldn't even tell you

Speaker 4:

see and you, because you've seen on how you know lately and whatnot.

Speaker 4:

But I think, when you guys are talking about core values, personally and professionally, I think my biggest one my career like personal core values, I think have, as, of course, have grown, and pivotal things in my life, um, that's really what has shaped me.

Speaker 4:

I've always things and my let talks about like be the one percent or be that person in your family to change, and I was always, I'm always, the black sheep of my family, always and I'm the oldest and you know, I, I, I did what I wanted to do, not in spite, but because I knew I could do it and people were telling me I couldn't and so it was a lot of I'm going to prove you wrong type of thing.

Speaker 4:

But, um, I think the biggest professionally in my core value is you have to be passionate about what you do, because I, like I was we're talking before the podcast was, you know, I love health care and I've had opportunities to go elsewhere and I just I can't and I, when I can't be passionate about what I do at work, that's when you start losing me and I get frustrated and I have to find purpose. I want to make impact. I want to be doing certain things and so when I'm put in a box to not do that, I don't do well, because I'm so passionate about what I want to do. What I want to do, and you'd really. You know, micro value is not backing down from that, it's finding other ways to accomplish what?

Speaker 2:

I want to do yeah, yeah, I mean so something you said there's really stood out to me because I used to be a prove them wrong, prove them wrong it says anything bad about me. I'm a prove them wrong. I words matter to me, and I think that when I change that mindset to, instead of prove them wrong, prove yourself right, yes, 100% I mean that mind change there was huge for me, Because people can say whatever they want about you and they're going to do it.

Speaker 2:

Oh yeah, All day long regardless of what you do, what you say. You and they're going to do it all day long, regardless of what you do, what you say. So it's to me, at the end of the day, it's all about prove yourself right of what, what you say, who you are, what you're going to do, go out and do that. You're going to have if, if you don't you know the saying if you don't have haters, you're doing something wrong. Yeah.

Speaker 2:

Um, you know, it's like back to the words matter thing. One of the things within our company is we don't use the word employees. Everybody's a team member. Yeah.

Speaker 2:

And I just so now, like when we have new people coming to our company who have been in corporate life maybe for a long time, like employee, employee they say over and over and I I cringe when I hear that because I think of it you know no different than when I'm on. When you're on a sports team, right, everything goes back to sports for me. You know, if when I was playing in new England, tom Brady didn't call me his employee though he could have right If he wanted to you know we were teammates, right. So regardless of what your position is or title, you know we're all teammates on the same mission doing this together.

Speaker 2:

It goes so much further in conversation and just the culture itself of like. You're my team member, we're in this together. It doesn't matter if you know we're all on different levels. You know doesn't matter, we're on the same mission. We're team members in this thing together and that's a big deal.

Speaker 1:

Oh yeah, I think it does something mentally to the people too as well. You know, oh, I'm not your slave, you know Well, even like treat the you know how you would treat CEO like what is it the janitor?

Speaker 4:

What is that? I can't even. Sal said that yeah, I mean, basically you would treat CEO like what is it the janitor? What is that? I can't even.

Speaker 1:

Salsa debt.

Speaker 4:

Yeah, I mean, basically you treat everyone the same. I've been in a company where I could not believe we'd have town halls and the way people talk to the CEO. Yes, I know like the CEO, but there was no filter and I just was shocked how they talked to him. Of course, you know the CEO is not, you know, very professional, not going to talk back to him that way. But I don't care if you're cleaning the toilets or you are the CEO, I'm getting it. You treat everyone the same, with the same respect. Right.

Speaker 4:

And once you see that people are not doing that, it just breaks down so fast yeah that it just it breaks down so fast.

Speaker 1:

Yeah, you know, and I remember you saying this. You know you said how people just say they clock in just to get a paycheck. You know it's not about the job title or the salary, it's, you know, showing up every day, doing the right thing, consistently. And you know, making a positive difference, making an impact. You know, and that's today, that's very hard to find. You know the right people for that, for businesses. You know, but that's, you know, that's the three things, that, that's the three values. You know, for me is just go do my thing, you know, take initiative, make an impact, do anything I can to help the company, you know. So, but with him saying the team, team members, that's the I mean, yeah, it's the truth, because, employee, it's going to put a little bit of a thing in your head. Then, when you're on the team, I'm like, okay, that gives me some motivation, you know.

Speaker 2:

I mean it's changing. I work for you to I work with you. Yes.

Speaker 1:

Thank you, yes, perfect yeah.

Speaker 2:

And it's you know. At the end of the day, like you said, there's different levels, different jobs. If you're not happy where you know, you feel like you're getting shafted by current leadership and you're not getting promoted, like there's a million other jobs out there. But if you are who you say you are, there's going to be opportunity for you elsewhere. Yep, but sitting there and you know woe is me and being upset about it, that's not going to change anything.

Speaker 1:

You're upset about it and you don't give your 100%. Well, there's the factor right there, bud, you know so man where are we at here? We're all over, we are.

Speaker 4:

Well, I think we've talked a lot about core values in action. I think just really with their group community and wanting to hear what other people have done for core values. I think that's using the community platform that we've created and it's cute. I love hearing that story of how you did yours and then the the speaker and um, it's just interesting to see how people, what they do to develop theirs.

Speaker 2:

Yeah, I mean, if anyone listening to this is interested in going through that exercise, shoot me a DM. I still have that starter words to go through Dude.

Speaker 1:

I'm in.

Speaker 2:

And I would just challenge you, really take your time on it. It's easy to kind of pick out words of what you think your core value should be and what other. You know your expectation of what other people would want those to be for you. But when you you know, really spend your time on it and deep dive into it. It'll teach you a lot about who you are and where you want to go.

Speaker 2:

Yeah, I'm in for that, Just reach out to me and I can share that list and get you taken care of. At least get the ball rolling.

Speaker 1:

And it's on you. Yep Ball's in your court and I know you've already mentioned before it's like, you know, aligning your actions up with your values. You know taking the action. That's the big thing. You know you can write something down, but it's's you can say it all you want exactly, and you know it's. It's doing it, making it happen and doing the action behind it, because I'm not gonna hold back. I was like that you know I'll say a lot of things but I don't do it.

Speaker 4:

I actually was going to use you as an example.

Speaker 1:

Okay, go ahead.

Speaker 4:

Good or bad, Well in the eight years that I've known you, you know, and there's a lot excuse me but I think there's a lot of people too that have known you when you're a very different person, and also myself, as you you know, when I was married before I am that person and that those people will always see you and not understand your, your glow up or you know your, your changed, um, you know habits, and sometimes it's very, very hard when you're like, no, this is me, this my core values, and people like I know you and that's not you at all, and that's really hard to get through.

Speaker 4:

But what I'm saying, like in the eight years I've known you, I've seen you from talking out of the side of your mouth to actually putting pen to paper and really, really, you know, committing to it. And again, there's those people that you've known your whole life that will never, ever accept the quote-unquote new you. Yeah, same in my life and but it's one of those kind of like the I'm terrified of snakes, but like, as you know, just shedding your skin and it's funny, you said that I know, um, but it's.

Speaker 4:

You know I've really seen you probably probably three different versions of you in eight years and you know of course they keep getting better. But just I want you to know on how much I've noticed. And sometimes, when people are with you all the time, it's hard to hard for them to notice a change, but it can be pretty dramatic.

Speaker 1:

And yeah, I just think it's been a journey and we're not done hell of a journey. Yeah, I mean before we go any further. It's like you know, the people that I surrounded myself with you know that's a big factor okay yeah, and now I think back.

Speaker 1:

You know the stuff that I've done in the past. I look back and who I was surrounded by. That's the reason why I did everything I did. You know, that's why I worked in the club, I mean at first. I mean I dj'd when I was in high school, so I was around it all the time.

Speaker 1:

So yeah, you don't need to say that I was around it all the time I did in high school I did graduation parties, my dad, I was around it all the time. I did it. In high school I did graduation parties, my dad did it. So that's the reason why I did it and I loved it, fell in love with it. I love music and you know I worked at the club scene around here. I was club fever for nine years, you know. But I wouldn't take back any of that because there were experiences. I met a lot of people. But I also think back like damn, did I just waste all that time doing all that, or did I actually gain?

Speaker 4:

anything out of it. Everything is a learning experience. Yes, I don't regret one thing in my life. Yeah. And I've screwed up, I've hit rock bottom and I'm thankful for every single moment of it.

Speaker 1:

Yeah, so I mean, you just nailed it, so it's made me who I am today and you know, it's just finally. You know, having that awakening and be like man, this is not the direction I want to go, you know. I don't, some people never have that yeah.

Speaker 1:

And I don't want to have that. You know I don't. People never have that. Yeah, and I don't want to have that. You know I don't. I don't ever want to be complacent, ever. I just I can't sit around and just not do anything, you know, and with the core values, you know, it's just. You know, when I have all this lined up after this, I feel like this is just going to be another building block for me to who I become. So that's why I'm really stoked that we're doing on this topic, because this is really huge. It's a huge, huge topic to be talking about.

Speaker 4:

So blissfully dissatisfied yes, yes, that's one of my favorite Ed Mila episodes.

Speaker 2:

Yes, it's so good. Yeah, I mean I think looking back, I mean I like to look at it as seasons we all live through different seasons of life and you know, here we are coming into the new year.

Speaker 2:

You know, the worst thing that could ever happen, I think, is to go into new year being the same person I was at this time last year and you know the the amount of things I've learned over the last three 65,. If I can't take those lessons and learn and become a better version, I'm doing something wrong. To me, like that's the ultimate failure. So you know, it's a, it's a season at a time. We've all been different people.

Speaker 2:

I would hope so yeah, right, yeah um, I'm a different guy today than I was when I was playing football in nord ame or in nfl and, you know, became a husband and a dad, like I sure as hell hope I became a different person you have and um you know, like you said, it's all part of the journey, part of the story. That's why I love tattoos so much. Yes, you know it's. You know I have some tattoos that you know where they're looking at them. Now. You're like. You know, people are like you, look like Maui. I said yeah, the tattoos tell a story.

Speaker 2:

But back to that, it's the journey. We're on it. Your story's never done until you're in the ground. Yeah, and we got a long way to go.

Speaker 1:

For sure, for sure, for sure, jack.

Speaker 4:

Well, I think it's time to wrap it up.

Speaker 1:

How long are we in?

Speaker 4:

We're good, okay, I want to talk about.

Speaker 1:

sorry, like going in, you know 75 hard Okay.

Speaker 4:

Mention it Okay.

Speaker 1:

We said in the first episode that you know we're starting January 6th, but we also have a group we've mentioned before. If you guys are interested, you can either DM me, braxton or Jackie, we'll set you up, we'll. It's basically like an accountability group. You know it's a community. We're all here to help each other out and learn new things. You know someone might teach us something, you know so.

Speaker 2:

I hope so.

Speaker 1:

Yes, for sure. And yeah, we're here to grow. Man, get better this 2025. God, I've been 25 years since I've been out of high school. That's unreal.

Speaker 2:

Sorry that was just random, but you're old no, what's been interesting too is the number of people who've reached out to me and they're like hey, can I share this with a friend?

Speaker 2:

I'm like, absolutely that's the whole goal in this is, you know, grab a group of people and do this together. We'll get everybody into the group. And that's what it's all about is doing it as a community. And you know, obviously you know, the first time I did 75 hard, I did it by myself it. You know it was a challenge to do that, but every year I've gotten more and more people to do it with me and it becomes more and more enjoyable because you're getting to see not only yourself improve, but the people doing it with you. Yeah.

Speaker 2:

What better when do you get than that Doing it as a community? So you know, grab your friends, family, whoever. Let's jump in the group, Reach out.

Speaker 4:

And start any time it doesn't like. We're starting January 6th. This will be after, so jump on in.

Speaker 1:

Yeah, if they start later, they can still. I mean, if they're in the group and they start later, that's fine, you know.

Speaker 4:

We're here to support you.

Speaker 1:

We can tell you, hey, on day 20, this is going to suck. I mean day 18 was my reminder that's when it sucked. That's when it started to suck for me. Yeah, my first time doing it.

Speaker 4:

I've never done it.

Speaker 2:

So, Well, it's routine, it's monotonous, it's, but then you finally realize, like this is what it takes to step up. Yeah. You know it's it's boring, it's um, it doesn't have to be boring, but a lot of times doing the same thing over and over again, it gets boring. But that's what all the great people do. It's the same routine and things that seem little at the time, but when you continue to pile them on and that compound interest, it equals big time results.

Speaker 1:

It's prioritizing your day and you've said it Win the morning, win the morning. It's prioritizing that. You know your day and you've said it win the morning, win the morning. That is like stuck in my head ever since you said that. And it's like get your tasks done, you know, because if you don't, it's just gonna catch up with you at the end of the day and it's gonna become midnight by the time you have to finish your gallon of water or, you know, even forget to take a picture of yourself. But it's like prioritizing your day. That was a big thing. I learned from it.

Speaker 1:

And, um, like you know, everybody's like how can you work out every day? Do you not over train or anything like that. Now, like I said, it's prioritizing. I prioritize, I try to keep. When I work out in the gym for my first workout, I try to every muscle that I work, I try to give 72 hours off to give it rest so you're not overtraining. And that's what I do prioritizing my workouts, you know, and that was a big thing that you know I didn't do the first time I did 75 hard and then go into phase one. That's when I switched it up. But I was like man, I am so gassed, I'm like my body aches and you know, that's like I said. That's when the stuff in my head started to get to me, and little conversations, but I can talk about that some other time.

Speaker 2:

You got to prioritize recovery as well. Yes, that's huge you know there's a lot of time, especially on sundays, is for me that's I'll do like 45 minutes of foam rolling, stretching, maybe some yoga, whatever, and then I hit my walk. There's days I hit two walks. Like it doesn't have to be this, I'm doing 45 yeah, hit training every single day?

Speaker 1:

I don't think so. I'm I'm good that's not going to work. I'm good on that.

Speaker 2:

So, and I guess the other thing that I would throw in there is, if you have questions on training, like reach out to, to us you know, you and I've been doing this a long time, um, so we can help at least point people in the right direction there.

Speaker 1:

Yeah, I mean there's going to be. I guarantee there's gonna be many questions cause you, because you know you've put in a group message, you know and broke it down for everybody too, and you know about the gallon of water, everything. But yeah, if you have questions, ask me, ask Braxton, you can ask Jackie as well. Yeah, it's going to be pretty. It's just great to see everybody that wants to get involved with it. And you know, holding everybody accountable and you know, throw any ideas out. You know recipes or anything like that, because I'll be doing that. Here's a quick recipe for you guys to. You know, get that sweet tooth off your. I know you don't like sweet, sweet, so that's easy for you.

Speaker 2:

I like the protein ice cream and the ninja creamy. See, that's what I told her.

Speaker 1:

I said I want to start getting the extra containers so I can meal prep those and just keep them in the freezer. Yeah, I think that's the number one thing to knock out your sweet tooth.

Speaker 2:

Yeah, that was a great investment. Before we close do you have a goal through?

Speaker 1:

75 hard by the end of it.

Speaker 4:

Like what I look like or what I mentally come out like. It's not a physical challenge, I know, it's not, I know it's not.

Speaker 1:

But let me tell you something.

Speaker 4:

I know.

Speaker 1:

I get mentally effed when I see me getting lean and skinny, because, let me tell you something, when I see me getting lean and skinny Because let me tell you something, when I got into weightlifting, it's because I was called little little guy and I freaking hate that and that's the only reason why I started working out all the time, because that was that little chip on my shoulder that was put on to start, you know. And now it's like when you see yourself, you get all jacked. I'm like, okay, I'm feeling good. And then you start 75 hard. You're like, okay, where's everything going? But it's not about that, it's the mental toughness that you build doing that. And with your question, no, I don't have a goal right now that I can think of yet to come out of it.

Speaker 4:

I'm not picking for you, yes, but I'm just saying I think like to just to sharpen your, get your mental state in check.

Speaker 1:

Yes, that that's the big thing, cause I feel like when you're on this program, man, you are locked in and the thing that gets me is when you get off of it, that's when you slowly go back to where you used to be, and that's the thing that's. It's happened to me and I feel like, if I'm going to start this, I'm just going to continue doing this as a routine. You know, as what you said, because you are just a different breed when you are locked in like that mentally and I just think, you know, just thinking about it now, I'm going to just continue with it and just stay, you know, monotonous with it, because people are like how do you do the same thing? Okay, I can do the same thing over and over and eat the same thing over and over. You know, it doesn't affect me, I'm the same way. Yeah, I. The reason I eat the same stuff because I know how many macros are in it.

Speaker 2:

Yes.

Speaker 1:

I know what my macro count is, you know.

Speaker 2:

So guessing that? Hate, hate the guesswork. You know it's interesting. You talk about stepping back into like your old ways. You know, I watched a video on Instagram the other day and then the guy talked about. You know, I had a conversation with someone who did 75 hard. They were bragging it up. They were like I'm in the best shape of my life, I feel amazing. And I asked him are you still doing it? And they're like no.

Speaker 2:

And he's like. So you unlock the code to feeling the best you've ever felt, being in the best shape, and you're not doing it anymore.

Speaker 1:

Was that Trevor that said that?

Speaker 2:

I think it was yeah. Trevor Cawley I remember him saying that, but it's that speak that spoke to me, because so many times we find things that work for us and then we start changing them and then you end up just back to what you were doing before, and you end up just back to what you were doing before.

Speaker 2:

So to me, my two goals going into this is to reestablish that routine. You know, going into a new year there's going to be new challenges, whether family, work, whatever it may be. This is, you know, really bulletproof my mindset going into that. And then, physically, my goal is to get to single-digit body fat, which I've never been. Ever, let's go. Right now I usually hang between like 245 and 250 pounds at 12% body fat Jacked. It's within reach, yeah, but I know I'm going to have to be dialed in and doing all the things I need to do to get there.

Speaker 1:

Dude, that's the tough part. It's just figuring out what your body reacts to, and to get to that it's insane. It's frustrating too. It will mentally frustrating. But you know, I'm going to mention here, I'm going to throw out our social handles while we're here. Um, instagram, obviously, it's the go all in pod. Obviously, the eye is a one. And for YouTube and Tik TOK, I still have Tik TOK is for now.

Speaker 1:

Yeah, it's go all in as well. Uh, the eyes is the one and, um, obviously the group me is the all-in mentality, but we can send you the link for that to get involved with that. But yeah, that's the social handles to reach out and follow us and you know we want to hear from you guys as well. You know your feedback, questions, anything you know. If you have any questions or anything about 75 Hard, yeah, we will answer them. But other than that topic for the next episode, the next one is from setback to comeback.

Speaker 4:

So those real accounts of resilience.

Speaker 1:

Yeah, say it, there you go.

Speaker 4:

Showcasing how hard work and perseverance. Yeah, thank you, you're welcome. Can overcome adversity.

Speaker 1:

Usually that's me, I know so, but yeah, that's another big one.

Speaker 4:

I think that's a big one. Yeah, from setback to comeback, because you know a lot of people are like well, I failed this, like I'm done.

Speaker 1:

No, no, you're not, no, just getting started yeah, and it's gonna happen, you know, but other than that yeah thanks for listening and, um, braxton, you have anything before we wrap it?

Speaker 2:

I think we're uh, we're, what are we? We're one week out. So by the the time everybody hears this episode, we'll be rocking and rolling and giving updates and you know, like Jake said, reach out to us Any questions. Whether it's 75 hard life, leadership, parenting, hey, we talk about all the time. We're not perfect, but we both have learned a lot along the way.

Speaker 1:

And still are. There's no, there's no bad questions, um, and hopefully we can at least strike up a conversation and learn from each other, and eventually I mean with you know, the more engagement we get with people you know, doing Q and A's, I think would be great. I don't know how we would do a live, though we could still probably do a film, yeah. So that'd be in the future too. But yeah.

Speaker 2:

My last thing I would say is if you're trying to get your hands on this, be better brand hoodie right here you can't get it. I tried. What this one? Jake's hogging this color.

Speaker 1:

Soon, Soon. I do have a drop, but obviously it's going to be dropped by the time they listen to this. But yeah, this color could be in the future because it's a very popular one I'm seeing. But yes, it'd be better brand 3ebettercom Check it out. And yeah, I'll take care of you guys. But thank you for listening and we're out of here.

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